ATM 2022 Highlights

The Arabian Travel Market (ATM) is a leading global travel and tourism event held annually in Dubai, United Arab Emirates (UAE).

The 29th edition of ATM in 2022 was a much-anticipated event that brought together travel industry professionals from around the world to showcase their products, discuss trends, and network. In this article, we will delve into the highlights of ATM 2022, including the most interesting speakers and stands, travel trends, new hotels, the Saudi and Dubai stands, stands of Emirates and Qatar, and the afterparty event.

ATM 2022 was held from April 17 to 20 at the Dubai World Trade Centre, and it was a grand affair with exhibitors from over 150 countries showcasing their offerings. The event attracted thousands of visitors, including travel agents, tour operators, hoteliers, airline representatives, and other travel industry stakeholders.

One of the major highlights of ATM 2022 was the impressive lineup of speakers who shared their insights and expertise on various topics related to travel and tourism. Prominent industry leaders, entrepreneurs, and experts took the stage to discuss the latest trends, challenges, and opportunities in the travel industry. The speaker sessions covered a wide range of topics, including sustainability, technology, hospitality, aviation, marketing, and more.

One of the notable speakers at ATM 2022 was His Excellency Helal Saeed Al Marri, Director General of Dubai's Department of Tourism and Commerce Marketing (DTCM). He highlighted Dubai's tourism strategy, including its focus on sustainability, innovation, and diversification of offerings. Other notable speakers included representatives from leading global travel companies such as Expedia, Airbnb,, and TripAdvisor, who shared their insights on the future of travel and the evolving consumer preferences.

Apart from the insightful speaker sessions, the exhibition floor at ATM 2022 was buzzing with activity, with numerous stands showcasing the latest products and services in the travel industry. Some of the most interesting stands at ATM 2022 included those from destinations such as Egypt, Malaysia, Thailand, and the Maldives, which drew visitors with their unique cultural displays and immersive experiences. These stands provided a glimpse into the rich cultural heritage and tourism offerings of these countries, enticing visitors to explore their destinations.

In addition to the destination stands, there were also stands representing various travel sectors such as hospitality, aviation, technology, and more. One of the highlights was the dedicated technology zone, which showcased the latest innovations and solutions for the travel industry. From virtual reality experiences to artificial intelligence-powered chatbots, the technology zone demonstrated how technology is transforming the travel industry and enhancing the overall travel experience for consumers.

One of the major travel trends that was evident at ATM 2022 was the growing focus on sustainability and responsible travel. Many destinations, hotels, and tour operators showcased their efforts towards sustainable tourism practices, including eco-friendly accommodations, conservation initiatives, and community engagement programs. The emphasis on sustainability reflected the increasing awareness among travelers about the need to protect the environment and support local communities, and the travel industry's efforts to address these concerns.

Another significant trend discussed at ATM 2022 was the rise of experiential travel. Travelers are seeking unique and authentic experiences that go beyond traditional sightseeing, and destinations and travel companies are responding to this demand. Many exhibitors at ATM 2022 showcased immersive experiences such as culinary tours, cultural workshops, adventure activities, and wellness retreats, which are designed to provide travelers with memorable and meaningful experiences.

ATM 2022 also witnessed the unveiling of several new hotels in Dubai, further cementing the city's position as a global tourism hub. One of the most anticipated hotel openings was the Jumeirah Al Naseem, a luxury beachfront resort that offers stunning views of the Arabian Gulf and is known for its contemporary Arabian design and world-class amenities. The hotel features a private beach, multiple swimming pools, a state-of-the-art fitness center, and an array of dining options. Another notable hotel opening at ATM 2022 was the Address Fountain Views, a luxury hotel located in Downtown Dubai offering panoramic views of the iconic Burj Khalifa and Dubai Fountain. The hotel boasts luxurious rooms, exquisite dining options, and a rooftop infinity pool that offers breathtaking views of the city's skyline.

The Saudi Arabia stand at ATM 2022 was a major attraction, reflecting the kingdom's growing prominence as a tourism destination. Saudi Arabia has been investing heavily in tourism infrastructure and marketing efforts to diversify its economy, and ATM provided an excellent platform for showcasing its tourism offerings. The Saudi Arabia stand featured various cultural displays, interactive exhibits, and presentations that highlighted the kingdom's rich history, culture, and natural attractions. The stand also showcased the ambitious tourism projects currently underway in Saudi Arabia, such as the Red Sea Project, NEOM, and AlUla, which have garnered significant attention from the global travel industry.

The Dubai stand at ATM 2022 was equally impressive, showcasing the city's iconic landmarks, world-class hospitality offerings, and diverse tourism experiences. The stand featured interactive exhibits that allowed visitors to experience Dubai's attractions, such as virtual reality experiences of Burj Khalifa, Palm Jumeirah, and Dubai Mall. The stand also highlighted Dubai's commitment to sustainability, with displays showcasing the city's efforts towards sustainable tourism practices, including green initiatives, conservation programs, and community engagement projects.

The stands of Emirates and Qatar, two leading airlines in the region, were also a major draw at ATM 2022. Both airlines showcased their latest products, services, and innovations aimed at enhancing the travel experience for their passengers. Emirates showcased its state-of-the-art aircraft, luxurious lounges, and its extensive global network of destinations. Qatar Airways, on the other hand, highlighted its award-winning business class product, innovative inflight entertainment, and its renowned hospitality. Both airlines also emphasized their commitment to sustainability and showcased their efforts towards reducing their carbon footprint and promoting eco-friendly travel practices.

ATM 2022 was not just about business and networking; it also featured an exciting afterparty event that provided an opportunity for attendees to unwind and socialize. The afterparty event was held at one of Dubai's popular nightclubs and featured live music, entertainment, and networking opportunities in a relaxed and informal setting. It was a great opportunity for industry professionals to connect, share ideas, and forge new business relationships, further enhancing the collaborative spirit of ATM.

In conclusion, the 29th edition of Arabian Travel Market (ATM) in 2022 was a grand event that brought together travel industry professionals from around the world to showcase their products, discuss trends, and network. The event featured an impressive lineup of speakers who shared their insights and expertise on various topics, including sustainability, technology, hospitality, and more. The exhibition floor was abuzz with interesting stands representing various destinations, travel sectors, and airlines. The event highlighted key travel trends such as sustainability, experiential travel, and the rise of Saudi Arabia as a tourism destination. It also witnessed the unveiling of new hotels in Dubai and showcased the efforts of Dubai, Emirates, and Qatar towards promoting tourism and sustainability. The afterparty event provided a platform for attendees to relax and socialize, further fostering networking and collaboration. Overall, ATM 2022 was a resounding success, reinforcing its position as a leading global travel and tourism event that sets the stage for the future of the travel industry.