Rockwell Group, with offices in New York, Madrid, and Los Angeles, is leading in sustainable architecture. Their renovation of Posada Terra Santa in Palma de Mallorca, Spain, showcases eco-friendly materials, renewable energy solutions, and green building certifications, integrating sustainability into luxury hospitality.
Rockwell Group uses advanced technology to enhance their designs. They utilize Building Information Modeling (BIM) for precise planning and augmented reality (AR) for immersive previews, along with smart home systems to improve user experience. At Posada Terra Santa, these technologies preserve the hotel's historical charm while offering modern convenience
Adaptive Reuse and Urban Revitalization
Rockwell Group excels in adaptive reuse, transforming historical buildings into innovative, multi-purpose spaces that contribute to urban revitalization. The renovation of Posada Terra Santa is a prime example, breathing new life into a structure dating back to 1576. This project highlights Rockwell Group's ability to preserve cultural heritage while providing contemporary amenities, enhancing the building's historical essence with minimal architectural interventions.
Case Study: Posada Terra Santa
Historical Significance: Founded in 2014 by Ignacio Jiménez and Carmen Cordón of Hidden Away Hotels, Posada Terra Santa is located in Palma de Mallorca’s historic quarter. The building, dating back to 1576, was once a center of commerce and trade.
Design Concept: Rockwell Group’s redesign emphasizes heritage, post-luxury, slow design, and layering, incorporating subtle nods to the building’s traditional coat of arms featuring a majestic deer.
Interior Details: The reimagined spaces feature soft textures and materials that exude comfort. The courtyard, with terracotta-colored walls, a winding staircase, and shuttered windows, sets the aesthetic tone, while a neutral color palette allows furniture materials like raw wood and natural stone to stand out.
Restaurant and Bar: Designed with layers and moments of discovery, the restaurant and bar area feature terracotta tones, woven textures, and raw materials that tie the spaces to local craftsmanship. The bar area’s clay pottery displays and bold blue lamps pay homage to traditional local fabrics.
Guestrooms and Rooftop: Guestrooms feature neutral, richly woven upholstered tapestry screens, textured wall coverings, and travertine vanities. The rooftop redesign celebrates traditional ikat weaving with cobalt blue accents and black metallic framing, creating distinct dining and lounging areas.
Rockwell Group embodies the notion that luxury today centers around well-being, unique experiences, timeless spaces, and connections with friends and family. Their approach at Posada Terra Santa includes organizing spaces with soft textures and materials to ensure guest comfort.
Practicing slow design, they maintain the hotel's sense of place and originality, drawing inspiration from local craftsmanship and art inherent to the Balearic Islands.
As guests enter the open-air courtyard, they experience the hotel’s vibrant terracotta walls, winding staircase, and traditional shuttered windows. Rockwell Group readdressed the lighting and furniture in the courtyard and reception area, maintaining a neutral color palette to highlight materials like the raw wood reception desk and natural stone tables. The Salón Inglés offers multifunctional rooms with flexible, modular furniture. The hotel restaurant and bar feature terracotta tones, woven textures, and raw materials, emphasizing local artisanal craftsmanship.
In guestrooms, the headboard serves as the centerpiece, intertwining layers, slow design, and woven elements.
The rooftop redesign diverges from the terracotta color scheme, celebrating traditional ikat weaving with cobalt blue accents and black metallic framing.
By integrating sustainable design, advanced technology, and adaptive reuse, Rockwell Group shapes the future of architecture, preserving historical integrity while creating functional, modern spaces that cater to contemporary needs and environmental responsibility.